Entrepreneurship 101: Who is — MIT Bootcamps

Many seemingly great ideas and technologies come to a sudden halt in the face of one simple, inescapable question: "Who is your customer?" MIT has been asking its student entrepreneurs this question for many years – and with great success. The 25,600 companies started by MIT alumni generate $2 trillion in revenue and have created 3.3 million jobs. If MIT were a country, it would be the 11th largest economy in the world. Become a citizen of this 11th largest economy! Join MIT in your entrepreneurial journey as you discover your startups most essential resource – the customer. This is entrepreneurship – so don't expect a lecture. Every class session will be an in-depth and focused case study of MIT entrepreneurs from areas as diverse as mobile applications, 3D printing, power electronics, international development, and watchmaking. You will learn, through the stories of MIT entrepreneurs, how to go from idea or technology to the necessary understanding of who and why will want to buy your product. Course assignments will be real-life exercises that will guide you through a series of concrete, practical, and effective steps that will help you make your idea very real. Prepare to have some fun, too! This playlist features videos from MIT's Online Entrepreneurship Course ? ENTREPRENEURSHIP 101: WHO IS YOUR CUSTOMER? Enroll Now ? https://www.edx.org/course/entrepreneurship-101-who-customer-mitx-15-390-1x Bill Aulet's Bio ? https://www.edx.org/bio/bill-aulet Erdin Beshimov’s Bio ? https://www.edx.org/bio/erdin-beshimov APPLY TO THE MIT ENTREPRENEURSHIP BOOTCAMP http://bootcamp.mit.edu ENROLL IN OUR MIT ONLINE COURSES https://www.edx.org/ SUBSCRIBE TO OUR CHANNEL https://www.youtube.com/c/MITBootcamps?sub_confirmation=1 SUBSCRIBE TO OUR PODCAST https://itunes.apple.com/us/podcast/mit-bootcamps-podcast/id1134752679?mt=2 CONNECT WITH US! Facebook ? http://facebook.com/mitbootcamps Twitter ? http://twitter.com/mitbootcamps

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MIT Bootcamps

We are a scrappy team of entrepreneurs, artists, and innovators working with MIT's Office of Open Learning. To date, we have created 3 Entrepreneurship MOOCs alongside MIT Professors: Entrepreneurship 101, 102, with Professor Bill Aulet, and User Innovation, with Professor Eric von Hippel. You can take our courses for free at: edX.org, OR watch all course videos on this channel! We also hold intensive week-long Entrepreneurship Bootcamps at MIT's campus and around the world! Bootcampers have 1 week to start a company and pitch to investors, all while being mentored by experienced entrepreneurs, attending lectures by leaders in entrepreneurship & innovation (such as iRobot Founder Rodney Brooks), and making lifelong friendships and professional connections. If you want to "drink from the firehose" and live the MIT student experience, apply at: bootcamp.mit.edu! Information about accessibility can be found at https://accessibility.mit.edu/