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VIAStrengths
The VIA Institute on Character is the global leader in the science and practice of character strengths. For 25 years, VIA has advanced research-backed tools that help people move from what’s wrong to what’s strong — in life, work, and relationships. We’re best known for the VIA Survey, the world’s most widely used, peer-reviewed character strengths assessment, which has helped more than 35 million people worldwide discover their unique strengths. Founded in 2000 by psychologists Dr. Neal Mayerson and Dr. Martin Seligman, VIA bridges rigorous science with real-world application across education, workplaces, coaching, health, and personal development. VIA is used by individuals, practitioners, organizations, and researchers to strengthen people, workplaces, and the science of human flourishing. At our core, VIA exists to help people recognize what’s best in themselves, support the best in others, and contribute to a more resilient, connected, and flourishing world.
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